Which Social Media Platforms are Best for Your Business

Stop Wasting Time & Money: Know Which Social Media Platforms are Best for Your Business

Olivia Deputy Social Networking Leave a Comment

Most business owners understand the importance of having a social media presence to engage with customers and prospective customers, gather positive reviews, and build not only brand awareness, but fierce brand loyalty. With so many social media platforms out there, you may be unsure of which ones are best for your company and which ones are a waste of your …

Content Without Context

Content Without Context is Useless

Olivia Deputy Content Marketing Leave a Comment

  As a content marketer, I face the challenge every day of creating fresh new content that grabs the attention of my clients’ target audiences to propel their businesses forward. With the easy-to-use content management systems available today, anyone with an idea (novel or not) can publish a blog or create a website. This, dear friends, creates content overload. Try …

sexier than blake shelton

“Sexier than Blake Shelton” – Why Content Strategy Documenation is Sexy: Part 2

Olivia Deputy Content Marketing Leave a Comment

People® magazine recently dubbed Blake Shelton the sexiest man alive, sparking a huge (and comical) controversial debate. Regardless of where you fall in this argument, I feel confident that by the end of this article you’ll agree with me that content strategy documentation is quite a bit sexier than the country music star. Last month, I blogged about a content …

content strategy documentation

Why Content Strategy Documentation is Sexy: Part 1

Olivia Deputy Content Marketing Leave a Comment

Sexy — not a word you hear often at networking events and workshops. But when we’re talking about content strategy, it’s a necessary adjective.  Here’s why a content strategy manager from Capital One says content strategy documentation is sexy. In this day and age when there’s a meetup for every interest group under the sun, I’m thrilled that my city, …