Deeply Technical, Relentlessly Hardworking, Genuinely Fun

Jenna Pace

Title: Senior Account Strategist
Team: Marketing

Role at Xponent21:

Jenna Pace is a results-driven digital marketing and branding strategist with over a decade of experience guiding organizations through complex web development processes, multi-channel campaigns, and strategic brand messaging. Currently serving as Senior Account Strategist at Xponent21, Jenna brings a comprehensive skill set that spans communication strategy, SEO, PPC, and project management – all delivered with a natural talent for analytical thinking and building trustworthy client relationships.

Throughout her career, Jenna has partnered with institutional clients in higher education and healthcare, leading initiatives that drive measurable results. Her portfolio includes managing web development from conception to launch, crafting enrollment campaigns that contributed to double-digit growth, and overseeing digital portfolios generating over 20 million impressions annually.

Jenna holds a Bachelor of Science in Communications with a focus on Advertising and Public Relations. A believer in teamwork, lifelong learning, and integrity, she approaches every project with agility and strategic insight.

Jenna and her husband have called Richmond’s Church Hill neighborhood home since 2023, though their journey to RVA included eight months of nomadic travel that deepened her love for exploration. An avid podcast listener always on the hunt for new recommendations, Jenna is equally passionate about good books, fall in Virginia, coffee, and being a proud dog mom to two pups. When she’s not traveling, you’ll often find her enjoying evening views from Libby Hill Park, embracing the simple pleasures in life.

Certifications:

  • B.S. Communications: Advertising & Public Relations
  • PRSA Digital Communication Certificate
  • Hubspot Inbound Certificate

Image

What Colleagues Say

Asks the exact right questions that turn uncertainty into clarity and solutions.
Warm, clear, and on top of everything. Jenna makes collaboration feel effortless.
A rare mix of deeply technical and relentlessly hardworking while still making every collaboration genuinely fun.
Clients love her. Not just for the results she drives, but she is a pleasure to be around.
Incredibly insightful and detail oriented.
Jenna brings experience and a sense of humor - it's a good combo!
Jenna is a knowledgable, seasoned strategist who is passionate about helping businesses connect with their target audience and grow through maximizing their digital marketing strategies.
She genuinely cares about her clients and their success, approaching every challenge with thoughtfulness, ownership, and steady leadership.
Jenna approaches everything with kindness and a sense of serenity.
She's smart, intuitive, open minded on strategies and a true pleasure to work with.
One of the nicest, most patient people you'll ever meet.
Jenna brings a calm, capable confidence to her work.