Lead Quality & Cost Per Lead.
Do you convert 100% of the quotes you issue? We didn’t think so. But your close rate matters when it comes to building a winning marketing formula. When we get the math problem right, the lead engine turns on so all you have to do is focus on closing deals.
There are three key components of this winning formula:
When you know these three metrics, you can build a strategy that wins every time. You then have the flexibility to dial up or down the budget to strengthen or slow demand so you always provide the best service possible to your customers.