"Great Ideas, Great Energy, and Potentially a New Best Friend"

Role at Xponent21:

Kayleigh Crandell is a dynamic marketing professional with a passion for project coordination, creative storytelling, and community engagement. As Marketing Projects Coordinator at Xponent21, she leads initiatives across content, SEO, social media, and creative campaigns, collaborating closely with clients and internal teams to deliver outstanding results.

With a background spanning digital marketing, branding, design, and nonprofit fundraising, Kayleigh thrives at the intersection of strategy and creativity. She has held roles in social media management, communications, graphic design, project management, and community relations, serving organizations like The Richmond Forum, the Advertising Club of Richmond, and currently serving as the Vice Chair of Podium RVA’s Young Professional Board. A natural networker, she’s deeply involved in Richmond’s professional and creative communities.

Originally from Baltimore, Maryland, Kayleigh studied advertising at VCU and loves Richmond’s vibrant culture, nature access, and music scene. When she’s not diving into marketing strategy, she’s likely at a concert, reading about pop culture, or going to a local farmer’s market. With an eye for detail and a passion for collaboration, Kayleigh brings energy, a drive for deeper connection, and fresh ideas to every project she takes on.