Mary Morton Parsons was looking for a digital marketing agency in Richmond, Virginia, to help redesign their website to:
- provide clear guidance to grant applicants
- reduce the volume of unqualified applications received
- minimize the amount of manual work required by the MMPF team to process applications
We created content to clarify the grant process for applicants, including providing a set of frequently asked questions and answers, a stepwise overview of the application process, and a checklist of all of the documents and information needed to complete the online application.
The client was so thrilled with the website development experience and the outcome that they have already referred another nonprofit to Xponent21 for digital marketing and web design and development services: The Edward M. Dowd Foundation!