"Relentless, AI Wizard, A Force of Nature"

William Willis

Title: Director of Technology & Product Operations
Team: Operations

Role at Xponent21:

Will Willis currently serves as Director of Technology and Product Operations at Xponent21, where he focuses on building scalable systems, aligning technology with business strategy, and turning complex ideas into real-world execution. Willis brings over 20 years of experience across AI, machine learning, customer success, and program leadership, with a focus on driving adoption, improving operations, and delivering measurable impact.

He has led cross-functional teams, built customer success programs from the ground up, and worked at the intersection of technology, business, and people. Much of his work centers on helping organizations move from experimentation to execution with AI — not just talking about it, but actually putting it to work in ways that create value. Will spends a lot of time thinking about how emerging technologies like AI agents can move beyond answering questions to actually completing end-to-end tasks and driving outcomes.

Certifications:

  • Mini MBA, University of Richmond
  • Green Belt Lean Six Sigma, VCU
  • Value Based Leadership Lab, InnerWill Leadership Institute

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Outside of Xponent21, Willis serves as Executive Director of AI Ready RVA, a nonprofit focused on making the Richmond region the most AI-ready community in the world through education, workforce development, and community engagement.

Outside of work, Will is competitive by nature. He enjoys running 5Ks and 10Ks, golfing, grilling out, and staying active. He is also a lifelong learner when it comes to AI and emerging tech. If he’s not building something, he’s probably studying it.

Fun fact: Willis grew up in a military family (Air Force), which gave him the chance to live and travel all over before eventually settling in Richmond. We’re lucky to have his leadership here in Richmond!

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What Colleagues Say

Will builds our technology by day and leads the effort to make all of Richmond AI-ready in his spare time. That tells you everything.
Will is deeply committed, an eternal optimist, and a force of nature. We are lucky to have him leading our technology and product team.
Will's one of those people who gets you what you need almost before you've finished asking - reliably quick and always on top of things.
Will Willis is a machine. Give him the charge and he’ll find a way to make it happen.
He’s a real team player who leads and delivers, and every challenge just seems to galvanize him to charge harder. Having him on the team makes a real difference.
He's got a real knack for the management side of things, keeping projects and people moving. Honestly, having him on the team just makes everything run smoother.
Brings a fresh perspective to an ever-changing industry.
AI wizard!