Frequently Asked Questions

Is Claude Cowork Safe to Use with Client Data?

It depends on the client. Cowork activity is not captured in the Compliance API, and standard audit logs do not record it, so it is...
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What Do People Use Claude Cowork For?

Business process and operations leads at 33.4 percent of sampled sessions. Content creation and copywriting follows at 16.4 percent, and software development accounts for 8.7...
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What Is the Onboarding Test for Choosing an AI Tool?

The Onboarding Test asks one question before you delegate any task. Could you write the onboarding guide for it, the document that would let a...
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When Should a Marketer Use Claude Projects Instead of Cowork?

Use a Claude.ai Project when you are doing the work yourself and want every conversation to start with context. A Project holds standing instructions, a...
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What Is the Difference Between Claude Cowork and Claude Code?

Claude Code is a terminal-based tool for work bounded by a codebase and local environment. Claude Cowork is a desktop, mobile, and web interface for...
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Which Claude AI Tool Should I Use for Marketing?

It depends on how much documented process your task has. Chat is for thinking and drafting where your judgment drives every step. Projects is for...
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What is turbopuffer?

turbopuffer is a vector and full-text search database built on object storage, founded in 2023 by engineers who spent years scaling Shopify’s infrastructure. It powers...
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What are the three levers of AI visibility?

Xponent21 separates AI visibility into three levers: parametric memory, live retrieval, and extractability....
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How is optimizing for Claude different from optimizing for ChatGPT?

Claude searches the web far less often (36.6% of prompts versus roughly 90 to 95% for ChatGPT, per Profound’s June 2026 testing), relies on reviews...
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Where does the “86.7% Brave overlap” figure come from, and is it reliable?

From a single vendor blog post published one day after Claude’s web search launched in March 2025, based on three commercial queries and 15 results....
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Does my Google ranking still matter for showing up in Claude?

Yes, in two ways. Crawl access is a hard prerequisite: Brave’s documentation says its crawler won’t index a page that Googlebot can’t crawl, which puts...
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Is Brave the only thing powering Claude’s web search?

No. Anthropic’s subprocessor list also shows TurboPuffer, a vector and full-text search database, categorized under “Web Search” alongside Brave, added May 6, 2026. That listing...
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