Client Location:
Richmond, VA
Project Manager
Courtney Turrin
Project Overview & Objectives:
ChamberRVA sought to replace their 10-year-old website as part of a broader brand refresh. After refining their mission, vision, and values, it was crucial to update their digital presence to align with the new brand identity. Their main objectives were to introduce a fresh look, create a clean design, and enhance the user experience for their diverse member base.
Our Approach:
We partnered with ChamberRVA’s Marketing Committee, staff, and Wildfire Agency to bring their vision to life. Wildfire created the design elements, while we led the web development, ensuring a seamless implementation.
The site was built with flexibility in mind, allowing ChamberRVA to easily update and add content as their needs evolve. This future-proof approach ensures the website can grow alongside the organization for years to come.
We also focused on improving site speed, optimizing for mobile devices, and refining navigation to create an intuitive and efficient browsing experience. Additionally, we integrated GrowthZone association software to power key member functions such as the portal, events, and directory, ensuring smooth user access and management.
KEY RESULTS:
ChamberRVA proudly announced the launch of their new website, emphasizing the fresh, modern design and significantly improved user experience. Feedback was overwhelmingly positive, with members noting that the site looks amazing and provides clear, easily accessible information.
We also laid the groundwork for continued success by optimizing the site for performance, including faster load times and enhanced navigation. Although early in the launch, we’re excited to track future improvements in engagement and traffic through analytics tools we’ve implemented.
Our SERVICES:
Development
Digital Strategy
How many team members collaborated on this project?
0
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