Client Location:
Cincinnati, OH
Project Manager
Courtney Turrin
Project Overview & Objectives:
Artople is a new premium brand offering custom designer window films and wall coverings for commercial and residential spaces. Created by a seasoned entrepreneur and longtime Xponent21 client, the brand sets out to transform ordinary surfaces into works of art—merging high-end aesthetics with functional design. To support this ambitious vision, the client needed an e-commerce website that could elegantly showcase complex, customizable products and serve both direct-to-consumer and wholesale audiences from day one.
Our mission was to develop a sophisticated e-commerce platform that reflects the Artople brand’s positioning while simplifying the shopping experience for highly customizable products. The site needed to inspire confidence in discerning design customers, support authorized dealer partners with ease, and equip the internal team with scalable product management tools for long-term growth.
Our Approach:
We collaborated closely with the client to bring their vision to life through intentional design, intuitive UX, and flexible backend architecture. With more than 7,500 possible product combinations across varying sizes, textures, colorways, pattern styles, and applications, we engineered a smart product configuration system that simplifies complexity without sacrificing choice.
Clean navigation, visual previews, and guided selection paths help users explore and purchase with ease—while behind the scenes, we structured the product data to streamline ongoing management. Our strategy balanced aesthetic excellence with technical precision, ensuring the brand’s digital presence was as refined as the products themselves.
KEY RESULTS:
The Artople site recently launched and has already received strong positive feedback from early visitors. As marketing campaigns activate and brand awareness builds, we expect to see increased engagement and conversion across both retail and trade audiences. Performance will be monitored closely as the brand gains traction in the market.
Our SERVICES:
Content
Design
Development
SEO
How many team members collaborated on this project?
0
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