Energy technology advances every year and each year thousands of businesses across the United States and around the world are seeking ways to reduce their energy consumption, diversify the sources of energy they use and reduce line-item expenses associated with energy usage, energy generation and energy storage. When we were tasked with creating a brand identity and website for an established consultant looking to broaden his reach, a website with a little bit of life, but still focused on key information was the goal.
We approached the project from a design perspective, working with a seasoned writer to develop content that motivated visitors to stick around and engage the services of SHR Energy Strategies. The result was a colorful, engaging website that not only informs, but also promotes the services and drives engagement from the visitors to the site. With the intention of developing a full-scale digital marketing campaign to generate new leads, the site is scalable and ready to accommodate email, search and display advertising.
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