The digital landscape changes fast—and the right insights at the right time can mean the difference between leading the market and falling behind. Our News category delivers timely updates, expert analysis, and key developments shaping marketing, AI SEO, and the broader business environment. From industry announcements and search engine updates to major milestones at Xponent21, we keep you informed on the trends that matter most.
We don’t just report on changes—we break down what they mean for your visibility, strategy, and bottom line. Whether it’s the latest Google AI search features, shifts in digital advertising, or innovations in content and video marketing, our coverage helps you respond quickly and confidently.
In this category, you’ll find analysis, commentary, and actionable takeaways designed to help you stay ahead in a rapidly evolving digital world.
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The Invisible Revolution: How AI Overviews Are Quietly Reshaping Consumer Trust and Search Behavior

Google’s AI Overviews Surpass 50% of Queries, Doubling Since August 2024

Ads Are Now in AI Search: How Google’s AI Mode Redefines SEO and Paid Visibility

Google’s AI Mode Just Changed Everything. Here’s What Businesses Need to Know

Xponent21 Merges with dBArcade, Expands Video Capabilities to Accelerate Content Ecosystem Strategy and Drive Growth for Clients
Xponent21 Launches Full Suite of AI SEO Solutions to Help Brands Dominate AI Summaries and Top Citations

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