6 Simple UX Designs for Inspiration
By: Will Melton
UX or User Experience takes web design a step further. In addition to asking, “how aesthetically pleasing can I make this site look?”, UX designers...
Why A Digital Marketing Agency Is Your Greatest Ally
By: Will Melton
Every digital marketing agency is unique. That’s why it’s important to do some research and team-up with the right agency that can help transform your...
I Crashed a Technology Conference: What I Discovered Might Shock You
By: Will Melton
I got my start in the technology industry, so I’m no stranger to the industry’s conferences, but it’s been close to a decade since I...
Stop Wasting Time & Money: Know Which Social Media Platforms are Best for Your Business
By: Will Melton
Most business owners understand the importance of having a social media presence to engage with customers and prospective customers, gather positive reviews, and build not...
How to Start Blogging for Small Businesses
By: Will Melton
The most difficult part of blogging is having the discipline to sit down and start writing, especially when there is already a seemingly endless to-do...
Small Businesses: Why You Should Be Blogging
By: Will Melton
Running a small business is difficult. You have to sell your product or service, deliver your product or service, make sure your customers are happy,...
Content Without Context is Useless
By: Will Melton
As a content marketer, I face the challenge every day of creating fresh new content that grabs the attention of my clients’ target audiences...
“Sexier than Blake Shelton” – Why Content Strategy Documentation is Sexy: Part 2
By: Will Melton
People® magazine recently dubbed Blake Shelton the sexiest man alive, sparking a huge (and comical) controversial debate. Regardless of where you fall in this argument,...
Why Content Strategy Documentation is Sexy: Part 1
By: Will Melton
Sexy — not a word you hear often at networking events and workshops. But when we’re talking about content strategy, it’s a necessary adjective. Here’s...
How not to monetize your mobile app [Case Study]
By: Will Melton
With revenue from mobile apps approaching $77 billion in 2017, it’s no wonder everyone and their brother has an idea for a mobile app. Open...
How Conversion Optimization Leads to Big Boosts in Profit [Case Scenario]
By: Will Melton
Why are companies spending so much money growing their website traffic while ignoring a key ingredient in the recipe for success in digital marketing? It...
Track Your Marketing Better With These 10 Solutions [Bootstrap]
By: Will Melton
I am often amazed when I begin working with a new client to find that they have no real means of measuring how successful their...
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