
The AI SEO Content Accelerator | Part 9: Develop Micro and Companion Content for Socials
March 7, 2025
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Will Melton
New to this series? Start with Part 1: Laying the Groundwork for Success AI search engines don’t just analyze full-length articles—they also pull insights from social content, short-form posts, and long-form platforms. Developing micro-content and companion pieces for social media helps expand your reach, reinforce authority, and increase the likelihood of your brand being referenced in AI-generated summaries and search responses. This…

The AI SEO Content Accelerator | Part 10: Push to Social & Repeat
March 6, 2025
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Will Melton
New to this series? Start with Part 1: Laying the Groundwork for Success After creating micro content specifically tailored to platforms like LinkedIn, X (formerly Twitter), and YouTube Shorts, it’s time to strategically distribute these posts in a way that generates maximum visibility and engagement. This step also involves iterative refinement: you’ll analyze performance data, tweak your approach, and continually re-promote or…

The AI SEO Content Accelerator | Part 11: Monitor AI Search Performance and Content Impact
March 5, 2025
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Will Melton
New to this series? Start with Part 1: Laying the Groundwork for Success AI search is dynamic, with rankings, citations, and AI-generated summaries constantly evolving. Simply publishing content isn’t enough—ongoing monitoring ensures that your content remains relevant, authoritative, and well-positioned in AI search results. This step focuses on tracking AI search rankings, engagement metrics, and user feedback to refine your content strategy…

The AI SEO Content Accelerator | Part 12: Maintain & Refresh Content for AI Search Longevity
March 4, 2025
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Will Melton
New to this series? Start with Part 1: Laying the Groundwork for Success AI search engines favor content that is fresh, updated, and continuously optimized. Unlike traditional search, where evergreen content may hold steady rankings, AI-generated results prioritize relevant, timely, and contextually up-to-date information. To maintain visibility in AI-driven search, content must be monitored, refreshed, and expanded to align with evolving search…

The AI SEO Content Accelerator | Part 13: Proactive Outreach, Promotion, & Community Engagement
March 3, 2025
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Will Melton
New to this series? Start with Part 1: Laying the Groundwork for Success AI search engines don’t operate in isolation—they assess credibility, influence, and engagement across the web. A strong AI SEO strategy extends beyond content creation to active outreach, relationship-building, and participation in digital conversations. To solidify your presence in AI-driven search results, your brand must be referenced across trusted platforms,…

The AI SEO Content Accelerator | Part 14: A/B Testing & Iteration
March 2, 2025
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Will Melton
New to this series? Start with Part 1: Laying the Groundwork for Success AI search is dynamic—what works today may not work tomorrow. Continuous testing and iteration ensure that your content, messaging, and engagement strategies remain effective over time. By analyzing performance data and making incremental improvements, you can refine your AI SEO strategy to maximize visibility, engagement, and conversions. This step…

AI Overviews Dominate Search Results: Why Your SEO Strategy Needs a Major Upgrade
February 18, 2025
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Will Melton
Latest Update: May 30, 2025 Nearly half of all search results—49% as of May 2025—now feature an AI Overview, and no, you can’t turn them off—even if you wanted to. That’s up from just 25% in August 2024, marking a rapid shift in how Google delivers answers and how businesses get found. AI Overviews now dominate the most valuable real…

Window Film Client SEO Case Study
January 16, 2025
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Courtney Turrin
By updating blog articles and aligning content with user intent, we increased website visibility by over 5.5x in 3 months.…

Cullom & Farah SEO Case Study
January 16, 2025
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Courtney Turrin
Through local optimization and user-focused content, we boosted Cullom & Farah Eye & Laser Center’s organic web leads by 74% year-over-year.…
[Portfolio] Springline Advisory
January 16, 2025
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Courtney Turrin
We partnered with Springline Advisory to replace their splash page with a dynamic website featuring bold design elements, custom animations, and a tailored content hub, all crafted to reflect their people-first culture and ambitious vision for the future.…
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